And Artificial intelligence (AI) is penetrating all areas of business, and marketing and sales are clear evidence of this. The McKinsey 2023 State of AI report reveals a fascinating trend: companies that effectively implement AI report significant improvements in revenue and operational efficiency. And the numbers speak for themselves, with 20% of respondents attributing at least 5% of their operating profit directly to AI, demonstrating its tangible impact on business performance.
Generative AI in particular has had a breakthrough year, with businesses leveraging its capabilities for content creation, customer engagement, and lead management. In short, AI is becoming a key tool for businesses looking to succeed in a fiercely competitive environment.
The question is no longer whether to use AI, but how to use it smartly .
Which tools will give you the biggest competitive advantage?
Let’s take a look at the 20 best AI solutions that can catapult norway phone number data your marketing and sales to a whole new level!
AI as a revolution in marketing and sales
Artificial intelligence is being used in marketing and sales to optimize processes, predict trends, and improve customer engagement. These applications are transforming traditional workflows by bringing efficiency, intelligence, and scalability.
AI and the revolution in marketing
1. Intelligent audience segmentation
AI can analyze customer data in the smallest details and create extremely precise target groups. Instead of blanket campaigns, marketers are now identify potential sources of lead targeting exactly where their potential customers are.
2. Personalization and content creation
Forget about mass messages. AI can create content that is precisely tailored so that each customer feels like the communication was prepared just for them.
3. Real-time ads
AI algorithms continuously evaluate the performance of advertising campaigns and optimize them immediately. The result? Maximum impact at minimal cost.
4. Social media under the control of
AI helps plan posts, predict trends and respond quickly to customer interactions. No more shooting blindly.
5. Customer mood in the palm of your hand
AI tools can measure and evaluate customer mood in real time – so marketers have a perfect overview of how satisfied customers are.
AI-Powered Sales
1. Intelligent Opportunity Scoring
AI helps identify the most promising opportunities, so salespeople can focus exactly where the potential is greatest.
2. Accurate Sales Forecasts
By analyzing historical data and current trends, AI can predict future performance with surprising accuracy.
1. Intelligent andsegmentation
No more cold calling. AI helps craft highly personalized messages that resonate with specific prospects.
4. Real-time Coaching
AI provides immediate feedback to salespeople, helping them refine their approach and increase success.
5. Clear Sales Pipeline Management
AI simplifies opportunity tracking, highlights critical thailand data moments, and provides real-time insights.
Marketing AI tools
1. SurferSEO
SurferSEO is a sophisticated tool that helps marketers and content creators systematically improve their search engine results. It offers intelligent solutions for anyone who wants to take their content to the next level.
Key features:
Content Planner: Helps plan articles around related keywords, improving topic strength.
Content Editor: Provides real-time SEO optimization assessments, including keyword density, headings, and readability.
Audit Tool: Analyzes existing content for SEO weaknesses and suggests improvements.
Price options:
Basic plan: $99/month
Agency and Enterprise Plan: $219/month
2. Jasper (Originally Jarvis)
Jasper uses generative AI to create marketing content quickly and efficiently. It is a powerful tool for marketers who need high-quality, high-volume content.
Key features:
Content templates: From copywriting to social media posts, Jasper offers pre-made templates.
SEO Integration: Works well with tools like SurferSEO to increase keyword relevance.
AI-powered creativity: Generates ideas, slogans, and narratives for campaigns.
Price options:
Basic plan from $39/month
Corporate solutions as an individual offer
3. Hemingway
Hemingway is a tool designed for marketers who want to write clearly, concisely, and persuasively. Named after the famous writer known for his straightforward style, it helps simplify text and increase its readability.
Key features:
Clarity suggestions: Points out overly complex sentences and suggests alternatives.
Tone control: Ensures that content remains conversational and easy to understand.
Rating: Provides a rating of understandability and helps marketers target specific audiences.
Price options:
Basic plan from $10/month
Advanced plan from $15/month
