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Why invest in SalesTech and what tools does your B2B business need?

If your B2B business’s sales are stagnant and your sales team is unmotivated, the solution is most likely to invest in SalesTech . Why? According to HubSpot Sales Survey 2017 , the average sales rep spends just 34% of their working time on the sales process.

It is said that 66% of their time is spent on administrative tasks

 

This is excessive! In addition, many of these tasks can europe cell phone number list  be automated through technological tools that have been developed to facilitate the work of your sales team and enhance their capabilities. Why not use them?
At X3media, we believe that investing in SalesTech is worth it, so in this article we will cover what SalesTech is, how to choose the right tools and why it is essential to strengthen your sales team and improve its results.

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What is SalesTech?

As the name suggests, SalesTech, or Sales Technology , is where this could help reduce  sales and technology meet. SalesTech refers to software and technological tools that promote the organization, automation and productivity of the sales process; and allow sales teams to spend less time on administrative tasks and more time on sales.

SalesTech is the technological tools designed to help sales teams increase their performance

 

speed, and efficiency; improve prospect coverage and better bw lists understand customer needs; and ultimately, close more B2B deals and sell more. SalesTech helps automate administrative tasks (such as data entry, scheduling, and research) or simplify sales tasks (such as calls and emails).

The SalesTech Stack is a grouping of specific technologies and software used by a company or sales team. The term “SalesTech” is often confused with “sales automation” or “sales enablement.” However, they are not the same thing and it is important to clear up the confusion.

As we have said before

 

SalesTech refers to software and technological tools. Sales automation , which is the process of automating certain tasks and certain steps in the conversion funnel. Y comes as a result of using SalesTech. On the other hand. I the goal of using this tool is ultimately sales enablement . R i.e. the process of providing your sales team with the resources, content, and information necessary to do their job better and increase sales.

SalesTech

Why should you invest in SalesTech?
Is it really necessary to have a SalesTech Stack? Many of these technological tools are free, but the vast majority are not. So it is normal to wonder if it is worth investing in them. The answer is: of course it is.

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