Coming up with the perfect name for your online store on your own can be as difficult for an entrepreneur as it is for a Buddhist to learn Zen. But you can consider yourself enlighten if the name you choose for your online store is logically sound, hints at something tempting to the target audience (best prices, discounts, exclusive, wholesale, trust, status, other goodies), pleases the ear, is instantly memorable, and also distinguishes you from dozens of similar ones.
15.10.2024
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structure of the article
Typical mistakes made when choosing a name
How to Name an Online Store? 9 Tips to Make Your Life Easier
Ideas to consider: successful examples from different niches
But how to come up with it? After all, a consonant domain name will also be register under the future name. Some will ne weeks of recent mobile phone number data brainstorming by a whole team of marketers to select the best options, and someone, inspir by an apple, will name their corporation Apple
In any case, choosing a name for an online store should not become a stumbling block on the path to business development. We will not offer a list of ready-made solutions for you in this article, but we will do something more – we will reveal to you the main subtleties and secrets of naming.
Typical mistakes made when choosing a name
When choosing a name for an online store, website owners make many mistakes, among which the most common ones can easily be identifi. Carefully read their list so as not to step on the rake, which has already fallen victim to dozens and hundrs of other people.
Difficulty of perception and memorization
The name of the online store is the first impression of your business, which is why it is extremely important to make it accessible and understandable. If the name of the online store (and the domain name) does not evoke any associations, for example yxrf.com.ua, it completely falls out of perception and does not remain in the memory. Even a short name or abbreviation should still be associative, and Gradstroykhimprominvest is not an option at all.
Questionable humor and inappropriate playfulness
If your store does not sell jokes for pranks, fancy dress costumes or cheap goods like 1000 and 1 small change, you can hardly afford frivolity in naming. For successful sales of motorboats or expensive antique furniture, online store names like aqua-shka or antі-kvashka cannot be consider a good choice.
- Negative coloring and negative meaning . it is important to monitor your situation Anti-kvashka can be includ in the “rejection list” for this reason, as well as the words down, mini, nazad. It is better to refuse names that have a regressive connotation, as well as words from the stop list (shop, vip, super, best, elit, etc.), which have become so boring that they can only cause negativity.
How to Name an Online Store? 9 Tips to Make Your Life Easier
Don’t be afraid to be creative in naming. When creating a list of possible options for the name of an online store, use combinations of words, alliterations, allusions, hints, analogies, abbreviations, hidden meanings, oxymorons, and onomatopoeia to the maximum extent.
- Make the name multilingual . The ideal solution is to find a word that will have the same spelling in a variety of transcriptions.
- Choose names that are adequate to the price category of the goods in your store . Pathos and outrageousness are justifi only in gambler data the expensive elite niche. “Shoe Empire”, for example, is a very strange name for a one-page site with cheap Chinese sneakers.
