Together with Ingram Micro, they will seek channels to serve specific markets in the northern part of the country.
For many years, Ingressio has position itself as a developer and promoter of biometric solutions , and has also made attendance control products its flagship.
Currently, Ingressio has evolv its business model and focus on the Software as a Service (SaaS) model .
Humberto López , CEO of Ingressio, explain that attendance control was the way in which biometric technology land and was introduc to many organizations.
“Today we are working to be an organization focus
on biometric technology, but focus on service and understanding the business problems of our clients in order to provide a solution,” said López.
Work with the channel to serve specific markets
The executive said that he work hard on changing the business model, as the first people who had to be clear about it were the internal forces.
“Ingressio’s business model remains through distribution channels, however, following the last planning meeting we decid to work with Ingram Micro to serve specific markets,” he add.
It is with the help of the wholesaler that the manufacturer will seek to find the right partners to add value to markets such as maquila; heavy industry; chains and franchises; transport and logistics; as well as security.
“The interest in working with france whatsapp number data Ingram comes from the values it possesses and its capacity as a player in value-add solutions, geographic presence, inventory and financing options .
“The sum of this is a support for the channel to handle projects and provide biometric services and solutions that facilitate attendance control,” the executive add.
Interest in the northern border area
According to Lopez, there is an interest in conquering the northern part of the country, specifically the border area , and bringing biometric solutions to the maquilas and distribution centers .
“This is an attractive market for th
istribution channel, as is the Bajío corridor for the automotive industry or the central-western region due to the high demand,” he explain.
Ingressio’s CEO also conversion rate measures the effectiveness spoke about the evolution of the channel.
“The transformation work has been difficult. We understand that there are channels that were accustom to transactional businesses and not to service businesses.
“We have communicat a lot about the add value they will get if they bet on a service cz lists model. In the end we are a mission-critical application and that is a value they must also learn to sell,” he add.
