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App Economy Reshapes the Mexican Market

The increase in app downloads in Mexico opens new avenues for entrepreneurs in the ICT sector.
In Mexico, games dominate the app segment with significant revenue, but the rise of fintech and streaming apps also demonstrates the vast potential for entrepreneurship.

According to the results of the study “The App Economy in Mexico” , prepar by Elena Estavillo, Leonardo Martínez, Roberto Navarro, Arzu Martínez and Brenda Ruiz, members of Centroi, for COPARMEX, you should take advantage of accelerat digitalization and emerging opportunities in this dynamic Mexican app ecosystem.

Mexican Apps Market

In a context mark by accelerat digitalization and the proliferation of exponential technologies,mobile applicationsemerging as a crucial component of the digital economy, not only for technology companies but for a broader spectrum of industries and activities.

The growth of the app economy in Mexico is reflect in the 217% increase in downloads between 2017 and 2022, highlighting the country as a key emerging market in digital transformation.

This growth l to the Mexican app market generating revenues of $1.19 billion in 2022, deriv from 5.682 billion downloads.

Gaming remains indonesia whatsapp number data the largest segment, with 3.26 billion downloads and $403 million in revenue, showing the potential of this sector for entrepreneurs interest in app development.

whatsapp data

App segments
App segments
The accelerat transition towards digitalization in Mexico, evidenc by the boom. In the adoption ofmobile applications, offers a golden opportunity for entrepreneurs in the ICT sector.

Themobile applicationsThey have not only allow us to optimize productive and creative processes but also. Open new avenues for entrepreneurship and job creation.

It is estimat that the app economy

has generat 157,200 direct and indirect jobs in Mexico, highlighting. Its use these platforms to share significant impact on the economy and the creation of job opportunities.

This scenario cmo email list suggests that the app market in Mexico represents fertile ground. For the development and promotion of new applications. That meet the growing nes and preferences of users.

 

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