Get ready for the integration of revolutionary technologies, such as generative Artificial Intelligence, into new forms of payment.
The payments scene in Latin America is undergoing an impressive transformation.
The digital economy is gaining momentum, with significant growth in e-commerce and digital products.
Kushki and Payments and Commerce
Market Intelligence (PCMI) presented the report “Payments in Latin America in 2024: Technology Marks the Future” . The scoop? In just a few years, 85% of the Latin American population has financial accounts, compared to 54% in 2017!
Let’s take a look at the hot trends for 2024:
Online Shopping: A Boom After the Pandemic!
During the pandemic, 97 million Latin Americans made their first online purchase!
International Shopping on the Rise: Get Ready for 2026!
By 2026, Latin israel whatsapp number data Americans are expected to make $144 billion in international purchases, more than double the current volume.
Fraud Challenges: But There Are Solutions!
Beware of fraud! The region loses 20% of e-commerce revenues due to this. But new generations are adopting advanced security measures such as facial identification and two-factor authentication.
Technology to the Rescue: Fighting Back Against Fraud!
Companies are investing in cutting-edge technology, from algorithms to generative AI, to detect and prevent suspicious transactions.
Contactless: The New Normal of Payment
In 2024, contactless technology will become established. Imagine paying more with your phone than with traditional cards!
Goodbye Cards: Hello Google Pay and Apple Pay!
Forget about carrying cards, use your phone for everything! Although there are countries lagging behind, the trend is coming on strong!
Latin America is at the epicenter of a payments revolution.
Companies that embrace these trends will offer customers a more seamless and secure user experience.
For her part, Stella another common mistake is neglecting Low , director of communications at HP Inc., spoke of an evolving work landscape in which companies strive to unlock greater engagement in talent retention and productivity, as well as keeping the workforce inspired.
In this, AI emerges as a powerful force for transformation.
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