Therefore, of ads in this format, creating a more personal connection between companies and users;
lead generation: how about getting some important contact information from your target audience to create a database? This format is essential for companies that want to create newsletter lists and need information such as email, name and birthday.
Conversion
Conversions similar to the traffic option
This tool allows companies to monitor the conversion rates of their investments in greater detail. This way, it is possible to analyze whether users are behaving as planned and what actions can optimize results;
product catalog sales: this new Facebook Ads feature allows companies to promote the sale of their products through ads iraq email list and, to do so, the platform stores a catalog of available items and advertises them to the target audience registered in the campaign segmentation;
Visits to the establishment: many people asked about the influence of digital marketing on physical stores and today it is possible to attract a consumer through Facebook Ads and have that user be taken to the establishment.
Important concepts
Before creating your ad, you need to
Know some of the main terms that you will encounter when marketing on Facebook . Although they may seem like complex definitions, the tool works very simply.
Segmentation
Every time a company creates a new ad, regardless of the format, it is necessary to define the target audience. This process adb directory is called segmentation and it is at this stage that you configure information such as:
location of users reached;
When a company has why did we just tell a client that we are not going to continue working with them? difficulty targeting its ads to the right users, the results may not be as expected and may harm a campaign. With this in mind, Facebook developed the Audience Insights tool, which helps brands create an audience list based on the target’s interests and relevant data.