The number of Brazilians who make purchases via mobile apps has been gradually growing and, in 2017, the number of transactions carried out using smartphones almost doubled, demonstrating the strength and importance of this market.
To adapt to customer needs and offer a quality service, e-commerce companies and those wishing to enter this market have invested heavily in the development of mobile applications.
With this in mind, and wanting to capitalize on Brazilians’ passion for apps, many companies are starting to study how to create their own product. This is when many of them face an important question: how do I know if my product is working? Are there any indicators that can show me this?
To point out which metrics should
Analyzed, we have prepared a text that shows which ones indicate the success of your app.
Number of visitors, downloads, active users and customers
When putting an application into iran phone number data operation, your company must initially. Evaluate these four metrics that indicate the performance of Internet. Eser visits to application stores.
The first is the number of visitors
Knowing how many people are interested in your app is already a good indicator of its success. The number of downloads is another metric. conversion rate measures the effectiveness Counts a lot when evaluating your app’s performance, as is the number. Of active users (those who access your app in a given period).
The last variable of this first metric to be considered is the number of customers, especially the number of bz lists users who pay for a more complete version of your application.